Seeking Entry-Level Prophet: Burning Bush and Tablets Not Required - New York Times: "But the first service for the Church of Now, held recently at Mo Pitkin’s, an East Village bar, did not go too well. Mr. Boden rambled in his 15-minute sermon. Most in the small crowd, composed almost entirely of friends, indicated they would probably not come back. They wanted him to sell them more on his beliefs, which frustrated Mr. Boden.
“I was disappointed because what I heard coming back to me through others was that I wasn’t telling them, ‘Believe this.’ I wasn’t saying, ‘Here are the rules,’ ” he said. “I was saying, ‘Let’s figure this out together.’ ”
He has found that attracting followers to even come out to a service in the first place can be arduous. He has created a MySpace page, and a marketing consultant helped produce some fliers and postcards. But two hours spent camped out in Union Square this week with a big sign that said, “Talk to Me About Living in the Now” yielded just three substantive encounters."
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